Culture

1. Enterprise spirit: unity, learning, struggle, innovation, integrity and cooperation

2. Corporate values: give equal attention to justice and profit, pay equal attention to virtue, develop the enterprise, serve the people's livelihood and repay the society;

3. Corporate purpose: create value for society, create career for employees, and provide satisfactory products and services for customers;

4. Corporate vision: to build a hundred years and billion stars, and build an evergreen foundation together

5. Business philosophy: do business with sincerity, with feeling, with wisdom and with new

6, competition philosophy: do not do, do the best

7, marketing strategy: you have no I have, you have I excellent, you excellent I cheap, you cheap I new, you new I turn

8. Service philosophy: customer and market are the center of all work

9. Management philosophy: integrity, safety and stability, innovation, and talent;

10, innovation concept: a day not innovation will lag behind, always not innovation is waiting for death

11, enterprise style: perseverance, self-improvement, dare to be the first

12, the concept of employing people: there is virtue and talent, exceptional use; Virtue without talent, cultivation and use; There is no virtue, limited use; No talent no virtue, refused to use;

13. Development philosophy: transformation, innovation, value, endogenous and Shared development

14. Development strategy: build enterprise group with high quality, high efficiency and sustainable development; To build a public, modern and value-creating enterprise group; To build high-tech, intelligent and innovation-driven enterprise groups; Fourth, build community, happiness, create and share enterprise group.

15.Billion star slogan: billions of wealth we create together, star brilliant convergence brilliant tomorrow